KFC / Virtual Influencer
Virtual influencers. Everybody loves them. So we made Colonel Sanders one. A very online entrepreneur who gave everyone a window into his life, tips for success, and even did some paid ads on his channel.
This won a Webby Award for Best Use of Social Media, Advertising and Marketing, 2020.
Creative Directors: Jarrod Higgins, Freddie Powell
Art Director: Grant Thomas
Copywriter: Michael Brandes
Animator/Director: Nick denBoer